Things we care about.. people & the planet!
Solar Power, Eco Roasting, Sustainably Sourced Coffee, Compostable & Reusable Cafe Items.
RoosRoast is committed to the local eco-system: the community, the people who work here everyday, and the planet earth we call home. It's not so easy being a business these days, but we are trying! Keep reading for all the things we are doing to be a smart, ethical and sustainable business.
RoosRoast Enviro-Ethics
Roasting! Meet the RooosRoast Roaster! In 2015 we were the first roaster in Michigan to invest in the eco-friendly Loring Smart Roaster™. This roaster was damn expensive, yes, BUT it uses 80% LESS energy than an equivalent roaster of its kind! So, yes, we thought it was worth it.
Certified Compostable! We pay more for compostable cups and bags!! Styrofoam should just not be a thing. So if you MUST use a to-go cup (do you really though???) you can rest assured your single-use cup will NOT last till the end of time. Thank you, worms.
Pulp-Paper Tea Tubes! Our latest sustainability upgrade!! Our loose leaf teas come in 100% pulp paper tubes that are compostable, recyclable, reusable AND completely biodegradable. Plus they are FSC (Forest Stewardship Council) Certified, which means you're using a tube that came from a very happy, sustainably grown forest. Commence joyful tree hugging.
Bring Your Own Container! So what if we didn't have any single-use packaging at all? Can we dream? This is long journey, and we need your help! Did you know we give you a discount when you: Bring back your coffee bags for coffee bean refills and bring your own travel mug for drinks (50 ¢ off). Buy a growler and fill it with cold brew ($2 off). You feel good, we feel good. You save $$ and there's just less plastic and waste, and all the energy used to make the packaging or even recycle it, can be used for something more important.
Where We Get Our Beans! Fair trade is a complicated term in this globalized world. But we rely on trusted partners to find us ethically sourced coffee, from farms that serve their communities. Our partners develop long-term relationships with farmers and everyone benefits from a coffee industry that thrives at every level of the economy.You will notice, *most* of our coffees are Fair Trade Organic. Why not all?! Believe it or not, there are economic barriers to becoming Fair Trade Organic. The bureacratice hoops involved in getting certified can be overwhelming. There are a few beans in our Lobster Butter Love blend (and occasionally other coffees) that we just can’t get certified organic. Sometimes, a coffee may not be certified as organic but we know that these farmers use organic practices.
Employee Sustainability! We care about the RoosCrew. Since 2015, we've been working to make RoosRoast a sustainable job for our staff with healthcare, 401K and bonuses.
RoosRoast Goes Solar
Soak up the sun
RoosRoast has been running on solar power since the summer of 2020! Every inch of the Rosewood HQ building is covered with solar panels. Solar power powers (hehe) our Rosewood cafe and all those espresso drinks you love!
On one level, this was not a “practical” business choice...
Honestly, it will be a long time before we ever make our money back.
Going green is not easy or cheap. But gazing at this panel makes us happy.
Solar roof tour
Climb up on the RoosRoof with us and check out the panels! With bonus snowball throwing content.